Tripod Ventures Works with Major North American Retailers to Validate Its Web Platform

September 23, 2008, Montreal, Canada – Tripod Ventures, a leading provider of unique technology solutions for the retail sector, announced today that it has been working with North American mass and specialty retailers to finalize development and to validate "Fusion", its upcoming web platform for photo and photo merchandise retailers.

With the assistance of [F-22] Consulting, Tripod Ventures has connected with a number of mass and specialty retailers to demonstrate its platform throughout the development process and gather continuous feedback. This process has helped Tripod Ventures to ensure that its platform reflects the true needs and business processes of the retailers that will eventually adopt it, as well as the needs of their customers.

"Developing a web platform for this industry has become increasingly complex,” said Shant Balayan, co-founder and chief executive officer of Tripod Ventures. “Retailers are demanding platforms that blend the desktop and the web, and take advantage of Web 2.0 technologies to streamline and simplify the ordering process. At the same time, consumers are demanding more interactive experiences and better guidance through the ordering process."

Tripod Venture’s new platform is designed to leverage the latest web technology to alleviate many of the challenges that exist today with web platforms, including discrepancies in order processes for different products, challenges with image uploading, and frustrations with network interruptions.

In addition to consulting with mass and specialty retailers, Tripod Ventures has also worked with Yu Centrik, an independent firm specialized in the field of interface usability, to ensure that its platform is ready to deliver retailers and their clients a new level of user experience.

For more information about Tripod Venture’s upcoming platform for photo and photo merchandise retailers, visit: http://www.tripodventures.com/products/

About Tripod Ventures
Tripod Ventures was formed in 2007 to meet an emerging need in the retail sector for Web 2.0 technology solutions that combine stellar user experiences with operational excellence. Each of the company’s three founders brings a different cluster of expertise to the group: technology innovation, operational excellence, and a deep strategic knowledge of the retail business. The company is dedicated to funding the development and operation of unique technology solutions for the retail sector that enable retailers to manage the order and fulfillment process for user generated objects. The privately held company is headquartered in Montreal, Canada. For more information about the company, visit its web site at www.tripodventures.com.

Press Contacts
Andrea Simmons
Tripod Ventures
Tel.: + 1 514 871 1333 ext. 237
asimmons@tripodventures.com